Maximise Your Online Assets
Our Best Practice Approach to Content Marketing Strategy & Content Marketing Management
We believe your story is your unique selling point. Our business has significantly evolved since 2010. We started out helping people navigate LinkedIn and social media for their Business or Career. In response to client demand, we established our Online Content Solutions Division, led by Debbie Hatswell, to help you get the most out of your website, your social media channels and your e-mail list.
Our boutique consultancy partners established and growing businesses in Melbourne. Our clients are in the recruitment, legal, financial services, construction, education and art industries.
What Makes Us Successful?
At the heart of our approach is the development of a content marketing strategy based on deep insights about the commercial goals for your business, your ideal clients and your target market.
- Our strengths lie in taking a strategic perspective of your competitive business landscape and helping you see the big picture and how your brand, website, social media and content all hangs together.
- We take a methodical and considered approach to your online assets and maximise your website capabilities and email marketing to stay connected with your current communities.
- We leverage the power of social media and LinkedIn to attract, acquire and engage new potential clients and your online communities.
- Our data driven insights help you make informed decisions about where to invest your time online so you can start more conversations with the right people.
The Results We Deliver
Clients who work with us are often first referred by our happy clients who’ve successfully achieved some of the following results:
- Increased brand awareness online
- Increased referral traffic to website via LinkedIn and Social Media channels
- Increased Sign Up to email lists
- Increased attendance at industry events
- Increased followers to LinkedIn Company Pages, Twitter, Facebook and Instagram pages
- Increased engagement via social media channels
- More consistent branding across online assets including LinkedIn Profiles, social media channels and email marketing
Our speciality is helping those businesses who want to develop a stronger and more consistent online presence, but are not sure where to start.
Our deep knowledge of content marketing and social media strategy, combined with our ability to help people clarify their personal and organisational brand’s voice and develop more powerful online visuals and narratives for their business is an invaluable tool for our clients.