LinkedIn Training for Leaders and Teams

LinkedIn Expert Consultant

Build stronger leadership visibility, LinkedIn capability and organisational presence

Think Bespoke delivers tailored LinkedIn training for leadership teams, executive groups and the Marketing, Communications and HR professionals who support them.

Our workshops help organisations build a more visible, credible and coordinated presence on LinkedIn, strengthening executive confidence, stakeholder engagement and organisational reputation.

What can LinkedIn training help your organisation achieve?

LinkedIn training helps leaders and teams use the platform in ways that strengthen visibility, credibility and connection with the audiences that matter.

At Think Bespoke, training may cover executive presence, profile alignment, thought leadership, stakeholder engagement, Company Page activity and practical habits for participating with confidence.

Each workshop is tailored to your organisation’s goals, leadership cohort and current level of LinkedIn maturity, so participants leave with practical next steps they can apply immediately.

Who is Think Bespoke’s LinkedIn training for?

Think Bespoke delivers tailored LinkedIn training for:

  • executive teams and leadership groups
  • boards, directors and senior leaders
  • Marketing, Communications and HR teams
  • client-facing, business development and professional services teams
  • associations, peak bodies and purpose-led organisations
  • internal champions supporting Company Page and leadership activity

Training is also well suited to teams with quieter or less confident LinkedIn users who need a practical, low-pressure starting point.

linkedin training

Why organisations choose Think Bespoke

Think Bespoke combines LinkedIn expertise with marketing strategy, education and facilitation experience.

The work is practical, tailored and designed to help people participate with confidence, without sounding scripted or feeling pressure to become louder online.

“Women on Boards endorses Think Bespoke as its go to preferred provider for its LinkedIn workshops. Karen is a knowledgeable and generous facilitator who adds much value to the WOB Community.”

Claire Braund
Co-Founder, Women on Boards

“We approached Karen with a very specific brief, and she delivered a perfectly tailored LinkedIn session for our audience. Attendees gave unprompted feedback about how engaging, practical and helpful the session was — which is always a good sign! Thank you, Karen.”

Melissa Welham
Head of Online Learning, Future Women

“Karen ran a great session for our staff on maximising LinkedIn networking and engagement for our members and community. She is an engaging presenter with a heap of easy to implement and effective tips.

Robin Shepherd
Professional Association Executive Manager, RCSA

Karen is a pleasure to work with. Our MBA students came away from their LinkedIn session feeling far more confident in their use of the platform and were able to immediately apply what they’d learned to create more professional profiles.

Bronwen Fallows
Graduate Development Manager (MBA) Monash University

“Karen is an engaging, interesting and knowledgeable educator. She combines a warm, supportive presenting style with a detailed and broad knowledge of LinkedIn. I would highly recommend Think Bespoke for any organisation that wants to boost their profile through LinkedIn.

David Gear
Media & Communications Advisor, Dementia Australia

“We loved having Karen team up with our B2B partnership managers to help them get on their LinkedIn feet. Karen knows her craft inside and out and delivers her training with humour and grit.”

Tania Wilson
Digital Marketing, Plan Partners

“What a brilliant workshop! Thank you, Karen, for designing a custom workshop for our team. So much practical advice that we have been able to immediately implement. Would highly recommend anyone to give their LinkedIn profiles a glow up and understand how to make the most of this platform.

Jonathan Brand
Artistic Director at Starlight Children’s Foundation Australia

LinkedIn training tailored to your organisation

Think Bespoke delivers tailored workshops for organisations across Australia, online and in person.

Training may be delivered as a standalone workshop or as part of a broader Executive Visibility Program, combining leadership roundtables, executive mentoring, profile guidance and support for internal Marketing, Communications and HR teams.

Programs are shaped around your organisation’s priorities, whether that is stronger executive visibility, improved LinkedIn capability, more confident client-facing teams or a clearer approach to Company Page activity and content.

Common training themes

Leadership visibility

  • executive profiles and positioning
  • thought leadership and content themes
  • confidence in sharing expertise and engaging with stakeholders

Team capability

  • LinkedIn fundamentals and profile improvement
  • connection, commenting and relationship-building habits
  • practical ways for client-facing teams to participate

Organisational alignment

  • Company Page activity and content direction
  • supporting leaders and subject matter experts
  • LinkedIn content planning, governance and simple reporting habits

How does The Elevate Map shape Think Bespoke’s LinkedIn training?

The Elevate Map is Think Bespoke’s practical framework for building a more intentional, credible and sustainable LinkedIn presence.

It helps leaders and teams clarify what they want to be known for, strengthen their profiles and relationships, and participate in ways that support both individual credibility and organisational goals.

The framework sits behind our Executive Visibility Programs, training workshops, mentoring and profile-writing work.

What will your team learn in a LinkedIn training workshop?

Each workshop gives participants practical ways to use LinkedIn with greater clarity, confidence and purpose.

Depending on the focus, teams may learn how to:

  • strengthen their LinkedIn profiles and professional positioning
  • communicate expertise in ways that are useful and credible
  • build more relevant professional relationships
  • comment and engage with greater confidence
  • support leadership visibility and organisational messages
  • understand the role of the Company Page alongside personal profiles
  • develop practical habits that make LinkedIn easier to sustain

The aim is not more activity for its own sake. It is more thoughtful participation that supports reputation, relationships and opportunity.

Why Think Bespoke?

Karen Hollenbach combines LinkedIn expertise with marketing strategy, education and facilitation experience.

As a Registered VIT Teacher with a Graduate Diploma of Education, a Bachelor of Business in Marketing and extensive experience working with professionals and organisations, Karen brings an education-led and commercially aware approach to LinkedIn capability-building.

Since 2010, Karen has trained thousands of professionals and worked with hundreds of organisations across professional services, education, associations, recruitment, financial services and purpose-led sectors.

Training is developed in consultation with the people responsible for leadership, learning and development, marketing, communications or professional development, ensuring the work is grounded in your organisation’s goals and operating environment.

Designed for thoughtful and less confident LinkedIn users

Think Bespoke is especially well suited to teams with people who feel hesitant, uncertain or uncomfortable about LinkedIn.

The approach is practical and low-pressure, helping participants build confidence through useful steps rather than pressure to post constantly or become performative online.

LinkedIn can be a valuable professional and organisational tool without becoming noisy, exhausting or inauthentic.

What support is available after a LinkedIn training workshop?

Some organisations need more than a single workshop to embed lasting change.

Think Bespoke can extend training through Executive Visibility Programs, leadership mentoring, profile audits and writing, and tailored support for Marketing, Communications and HR teams.

This may include executive follow-up mentoring, Company Page and content guidance, profile refreshes, practical governance support and internal capability-building for the people responsible for keeping LinkedIn activity moving.

Together, these elements create a more coordinated and sustainable approach to leadership visibility and organisational presence.

Frequently asked questions about LinkedIn training

What can LinkedIn training help our organisation achieve?
LinkedIn training can help leaders and teams strengthen profiles, communicate expertise more clearly, engage with relevant stakeholders and support a more credible, coordinated organisational presence.

Who is Think Bespoke’s LinkedIn training for?
Think Bespoke works with executive teams, boards, Marketing, Communications and HR teams, client-facing professionals, professional services firms, associations and purpose-led organisations.

Can Think Bespoke support executive teams and leadership groups?
Yes. Training can help executive teams strengthen visibility, align leadership profiles with organisational priorities and participate on LinkedIn with greater confidence and consistency.

Can training form part of a broader Executive Visibility Program?
Yes. Training may be combined with leadership roundtables, executive mentoring, profile audits, profile writing and support for internal Marketing, Communications and HR teams.

Can LinkedIn training help our Marketing, Communications or HR team?
Yes. Training can support Company Page activity, executive content, internal workflows, content planning, engagement habits and practical ways to help leaders participate.

Can LinkedIn training be delivered online?
Yes. Think Bespoke delivers online training across Australia, as well as in-person workshops in Melbourne and other locations by arrangement.

Is LinkedIn training suitable for beginners or less confident users?
Yes. Workshops are tailored to the group’s starting point and can provide a clear, practical introduction for teams who need confidence and direction.

How do we get started?
Request a tailored recommendation and tell us about your leaders, team, current LinkedIn activity and the outcome you want to achieve. We will recommend the most suitable next step.

Ready to strengthen leadership visibility across your organisation?

Tell us about your leaders, team, current LinkedIn activity and the challenge you are looking to address.

Think Bespoke will recommend a practical next step, whether that is training, an Executive Visibility Program, mentoring, profile support or guidance for your internal team.