Hello, my name's Karen Hollenbach.

I’m the Founding Director of Think Bespoke and I’ve designed this course to help you get more of the clients you deserve on LinkedIn.

Having worked with 1000s of professionals across Australia and New Zealand, I can show you how to finally unlock LinkedIn for your business.

An online course to help you get more of the clients you deserve.

LinkedIn can improve your online presence and search results.

This online course will optimise your LinkedIn Profile and LinkedIn Company Page.

Self Paced Online Learning

12 months access to video tutorials, step by step guides and checklists whenever and wherever you want.

LinkedIn Unlocked

Learn Karen’s unique and proven approach and transform your LinkedIn Profile and LinkedIn Company Page.


Online Support

VIP access to Karen’s private online group where you can ask questions and stay informed about LinkedIn updates.

Our best practice approach is based on relationship building principles and leverages the increasing trend for people to research you online.

Whether you lead a business, are a digital marketer or a professional who uses LinkedIn in your role at work, LinkedIn is an essential touch point.

Learn how to optimise you and your team’s LinkedIn Profile and Company Page.

Enjoy the benefits of working at your own pace and be supported with my private online group.

Unlock LinkedIn with Think Bespoke’s LinkedIn Profile and Company Page Essentials Course.

Take control of your Personal Branding and Online Presence.

We’ll help you increase your profile views and search results with LinkedIn
When people understand the key features of their LinkedIn Profile and how to write them, they are much more engaged with using LinkedIn as part of their daily or weekly rituals.

The personalised training of an expert for a fraction of the cost
This course is based on the 1-to-1 teaching and insights I’ve successfully developed and trained with 1000s of Australians and New Zealanders.

Who is this course for?

I’ve designed this course for professionals across the globe who want to learn the essentials to transform your LinkedIn Profile and Company Page.

This course is suitable for:

  • Business Owners
  • Digital Marketers
  • Professionals in leadership, sales and business development roles
  • Staff responsible for improving their organisation’s LinkedIn presence and results

We’ve written 100s of LinkedIn Profiles for many industry types and trained many organisations across Australia and New Zealand on how to use LinkedIn more effectively, including RMIT Business Alumni, Lanskey Constructions, Steel Mains, Queensland Cricket, Financial Ombudsman Service, Australian College of Event Management, Morgan + English Commercial Lawyers, Arnold Group Australia, Legal People, Forsythes HR , Forsythes Recruitment, Ashfords Accounting and ATTAR.

I came in thinking of LinkedIn as a bit of a spruiker’s platform and a waste of time and ended up knowing that it was a killer business tool and inspired to use it every day (and now knowing how to use it a lot better!). Thank you so much for your valuable insight on this underrated platform that can actually change lives.
Janine Stratford, Coaching Focus

A big thank you for showing me the importance of LinkedIn and how little I knew of it’s significance.

I finally finished module 3 last night and feel like my profile is so much better than the first version I had online.

Sonny Shoduri

Teacher: Myotherapy & Remedial Massage , College of Science, Engineering and Health, RMIT University

Get more of the clients you deserve on LinkedIn

  • Understand our proven approach that finally takes the guesswork out of LinkedIn
  • Learn how to write an All Star LinkedIn Profile
  • Learn how to claim your organisation’s real estate on LinkedIn with a Company Page
  • Learn how to develop a follower strategy for your Company Page
  • Be confident you are presenting the best version of you and your business or organisation on LinkedIn
  • Maximise the opportunity to get found on the online platform used by the majority of large businesses (82%) and the largest professional networking platform in the world.
  • Enjoy our practical and step by step insights that you can learn at your own pace
  • Access the resources when and where you want
  • Ask questions in our private online community who actively use LinkedIn for their roles

Learn LinkedIn with Karen’s step by step approach

“Karen clearly explained the necessary steps in creating a LinkedIn Profile. I found Karen’s expertise and knowledge, and her ability to communicate clearly helped to take away many of the mysteries of LinkedIn”. Kerryn Powell, Founder & Creator,  Your Time Matters (featured here)

“Karen helps redefine the potential of Linkedin. She is a master of her craft and truly understands how to foster effective communication. Karen is incisive, professional and I recommend being part of her community”. Jonathan Coles, Partner at Choice to Growth

These testimonials can be viewed on Karen Hollenbach’s LinkedIn Profile.

Learn at your own pace with 12 months access to these training resources!

This 4 module course can be accessed whenever and wherever you want and includes:

  • Introduction to LinkedIn for business
  • What to consider when updating your LinkedIn Profile to attract, converse with and acquire more of the clients you deserve
  • Personal Branding – learn from Karen’s story and how she learnt to overcome her initial discomfort with increasing her online presence
  • LinkedIn Profile Optimiser Tool – access to my step by step guide and proven template to take the guesswork out of what to write
  • LinkedIn Profile Video Tutorials – what to consider when updating your profile and how to access the free LinkedIn features 
  • LinkedIn Company Page Video Tutorial – learn the essentials of creating a company page
  • LinkedIn Company Page Follower Strategy Guide – learn Karen’s 7 steps for building a following on LinkedIn via your company page

PLUS – VIP access to my private online group to ask questions and be informed of LinkedIn updates.

I discovered Karen after Insta-stalking her for 3 months, and am I glad I did!  Working with Karen for the last few months has been an eye opening experience for me both professionally and personally.   Initially I asked Karen for help regarding LinkedIn. I was about to tackle the beast as part of my new role and had not actually used it in great detail before…only heard of it’s power.

I soon realised, with Karen’s help that while there was more to it, like I thought, it was not actually that scary. She broke it down for me into weekly tasks and set me on my way.

Do I have all the answers now…Yes, and No, but that’s the best thing – Karen has provided me with the skills to get all the answers for myself.  I look forward to my monthly catch up meetings with Karen as she continues to guide me through a marketing strategy, tweaking things here and there, while I find my feet. Amazing person to work with and HIGHLY recommended.

Michele Justin – Business Support Manager | Mindavation

Karen developed tailor-made training sessions for our employees and delivered these remotely. The first was an introductory session about social media and maintaining privacy and professionalism. The second was a LinkedIn deep dive. The sessions were well-received. The second session, in particular, has prompted employees to go in an review their profiles. Karen was lovely to deal with and I wouldn’t hesitate to use her services again.

Satrina Brandt, General Manager, People & Culture, Queensland Cricket

Hey Karen, last night was awesome. I came in thinking of LinkedIn as a bit of a spruiker’s platform and a waste of time and ended up knowing that it was a killer business tool and inspired to use it every day (and now knowing how to use it a lot better!). Thank you so much for your valuable insight on this underrated platform that can actually change lives.

Chris Coffey

I cannot thank Karen enough not only for the quality of her work but also for the efficient way she did it. She is extremely knowledgable and I would recommend her to anyone wanting to get ahead and stand out!

Mark Wood – General Manager – Aus & NZ, Roust

Karen is great – Her strategies have enabled me to simplify my Linkedin activities and increase my results. I’ve gone from antisocial to a Linkedin believer.

Russell Pearson, Managing Director, Crimson Fox Creative Studios

Karen provided an engaging and thoughtful internal training session to the Urbis Emerging Leaders in Melbourne. We were impressed with her preparation and research, as well as her willingness to work with our team to prepare a custom presentation for our group. Highly recommend her services.

Mandy Wong – Brand & Clients Consultant, Urbis