In this article I provide an overview of the LinkedIn Profile for small business owners.

Today’s article will help you get started with creating or improving your LinkedIn presence. For those of you who are reluctant about having an online presence, I understand that the idea of creating a LinkedIn profile or writing about yourself is uncomfortable. ...

In this article we explore how to write your LinkedIn profile the right way and guide you through some of the common mistakes people make when writing their profile. By the end of reading this article you will have a much better idea of how to write your profile the...

The LinkedIn profile featured section enables you to showcase posts, LinkedIn articles, links and documents on your LinkedIn Profile. This is one of my favourite LinkedIn Profile features because of how it allows you to feature content. And while it’s true that you...

In this article you will learn how to write the About Section of your LinkedIn Profile. When you attend a networking event and someone asks you ‘what do you do’ is this the moment you freeze, immobilised by the pressure to talk about yourself?  Or perhaps you’re one...

Did you know you can customise your LinkedIn profile public URL? For car enthusiasts, it's a bit like personalised number plates!  Custom LinkedIn public profile URLs are available on a first come, first serve basis and a great way to claim your real estate on...

In today's article I provide you with a framework to decide how LinkedIn can serve you better and I’ll explore 5 key elements of your LinkedIn Profile that can help you stand out from the crowd on LinkedIn. When was the last time you Googled yourself? Next time you’re...

When I speak to some LinkedIn members about their LinkedIn user experience, they admit they feel tentative about using LinkedIn. This could be because they don't want LinkedIn to send them lots of emails, they don't want new connections to send them irrelevant or...

To optimise your LinkedIn profile simply means filling in all of the main details about yourself and your experience on your LinkedIn Profile. There are 3 reasons why you should optimise your profile. The 1st reason is to increase how well you come up in search on...

Today’s article will help those of you who are reluctant about having an online presence. Let me start with, I get it. As an inherently private person, the process of embracing and leveraging my online presence has been an uncomfortable journey. Marina, Think...