1

Get in touch with us

Let’s connect

Get in Touch

LINKEDIN PROFILE OPTIMISER TEMPLATE

Here is your bonus LinkedIn Profile Optimiser Template, if you’d prefer to write your LinkedIn Profile in draft before making the final changes live on LinkedIn. ACCESS LINKEDIN PROFILE OPTIMISER TEMPLATE

FEATURED

The Featured section was introduced in 2020 and it’s where you can showcase work samples that you’re most proud of. You can feature posts that you’ve authored or re-shared, articles you’ve published on LinkedIn, and external media like images, documents and...

CAREER INTERESTS [LET RECRUITERS KNOW YOU’RE AVAILABLE]

If you’re looking for a job, you can let job posters or recruiters on LinkedIn know you’re open to new opportunities. Specify the types of roles that you’re interested in and your preferred location. This feature helps your profile show up in search results when...

BUSINESS SERVICES

LinkedIn provides the option for business owners or sales professionals to add their business services to their LinkedIn Profile.  If you are yet to complete this section, you’ll hopefully see a dashed section beneath your headline that reads, “Showcase services...

BACKGROUND IMAGE

Your background photo appears behind your profile photo in your Linkedin Profile. You can’t edit your background photo from a mobile device, but you can make changes from our desktop site. To add a background photo: 1. Click the ‘Me’ icon at the top...

SAVE PROFILE IN PDF FORMAT

You can save a copy of your profile or another LinkedIn member’s profile in a PDF format from the LinkedIn Profile. To save a profile to a PDF: 1. Click the ‘Me’ icon at the top of your LinkedIn homepage. 2. Click ‘View profile’. 3. Click the...

FINDING + CUSTOMISING YOUR LINKEDIN PROFILE URL

If you are in active job search, I encourage you to customise your URL so it looks better when featured at the top of your profile. For business owners, customising your URL is a great way to claim your uniquely named URL. The image below shows you how to access this...

CONTACT INFORMATION

The Contact Information section is located in the top part of your profile and displays your contact and personal information. By default, your email address is pre-filled, based on what you entered as the primary email address during sign up. You can manage this...

INTERESTS

Interests work in two ways. Firstly, they feature at the bottom of your profile, giving viewers of your profile an idea of which people and companies you follow. Secondly, who you follow influences what you see in your LinkedIn newsfeed. Interests are one of my...

ACCOMPLISHMENTS

Displaying your professional accomplishments can help to enhance your profile. Tread carefully, and only add what’s relevant in the context of your goals for LinkedIn. While adding detail to some of these sections of your profile can increase the amount of times...

VOLUNTEER EXPERIENCE

 Showcasing any relevant voluntary experience can increase the amount of times people view your profile, which can help you build your network and connect to new opportunities.  I recommend you only include voluntary experience in the last 5 years or so. You can use...

LICENSES + CERTIFICATIONS

Certifications are a great way to showcase your knowledge and professional achievements on your LinkedIn profile. To add a certification: 1. Click the ‘Me’ icon at the top of your LinkedIn homepage. 2. Click View profile. 3. If you’ve previously...

RECOMMENDATIONS

A profile that presents the best version of you is incomplete without relevant recommendations from clients and colleagues. A well written recommendation is as powerful as a client testimonial for your business or professional referee for your career. Once you are...