Organisational LinkedIn Strategy

Browse our helpful resources to guide you through how to maximise some of the key features LinkedIn offers.

From deciding whether your organisation needs to be more active on LinkedIn or learning more about how to leverage the LinkedIn Company Page feature, browse our most popular blog posts and check out our e-products and online course to help you maximise LinkedIn for your business.

How to Create a LinkedIn Company Page

Whether you target B2B (business to business), B2C (business to consumer) or prefer the idea of H2H (human to human), LinkedIn is an essential online touchpoint for any business or social enterprise. A lesser known LinkedIn feature is the option to create a LinkedIn...

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LinkedIn B2B Marketing Facts You Need to Know

One of the many things I enjoy about helping people with LinkedIn, is their genuine relief when they realise just how straight forward it is to navigate as a platform for business. Too often, I see people with a mental block about LinkedIn, which I affectionately call...

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7 Steps to Grow Your LinkedIn Company Page Followers

You’ve created a LinkedIn Company Page and have 6 followers. What next? Many organisations have created a LinkedIn Company Page, but have a limited number of followers, feel pressure from LinkedIn to pay for advertising (which they’ve heard is quite expensive...

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How to Assess if Your Business Needs LinkedIn

LinkedIn is a powerful tool for business, especially if you have a business to business focus (B2B). The 2017 Sensis Social Media Report, an Australian resource, provides user statistics for the main social media platforms and LinkedIn. Importantly, this report found...

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The Value of LinkedIn Company Page Updates

Linkedin Company Pages are a great way to claim your real estate on LinkedIn. If you are unsure whether you need a LinkedIn company page, please read this LinkedIn Pulse blog post I wrote about the four questions to ask before adding a LinkedIn company page. The Role...

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Why LinkedIn Should be Part of Your Sales Plan

Updated April 2017 There are two ways to consider the community you can influence on LinkedIn. The first is the clients you wish to attract, acquire and engage with (your direct sales plan), and the second is the business people in your community who already know,...

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LinkedIn Profile Optimiser


LinkedIn Profile Audit


LinkedIn Profile & Company Page Essentials Course

I trust that you’ll find Think Bespoke to be a useful resource for you in your LinkedIn and professional journey.

Please feel free to join in on the conversations happening around the site in our comments section and drop me a note any time on our social media pages – I’m particularly active on LinkedIn and Instagram and look forward to connecting.

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The best way to stay informed about LinkedIn and Think Bespoke’s training resources is to subscribe to our complimentary newsletter. We call it Think Bespoke E-Insights and it is filled with our latest LinkedIn news and insights to assist your professional journey.

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