If LinkedIn was your friend, how would you describe your relationship? This is a question I’ve been asking my learners for some time. As a trainer and Victorian Institute of Teaching (VIT) registered teacher, my professional practice is as important as the...read more
Individual LinkedIn Strategy
Learn the key ways you can use LinkedIn to improve your personal brand to help you achieve your professional goals.
From LinkedIn Profile basics through to how to publish a LinkedIn Article, browse our most popular blog posts and check out our e-products and online course to help you finally unlock LinkedIn.
In today’s article I provide you with a framework to decide how LinkedIn can serve you better and I’ll explore 5 key elements of your LinkedIn Profile that can help you stand out from the crowd on LinkedIn. When was the last time you Googled yourself? Next time...read more
I’m hoping the headline caught your attention because I’m keen to help you understand the fundamental differences between how to write a LinkedIn profile that helps you get discovered by recruiters and hiring managers, versus a LinkedIn Profile carefully crafted for thought leaders and industry experts wishing to attract more clients or guest speaking opportunities.read more
What does your personal brand say about you? Is it helping you to achieve your career or business goals? Whether you’re a business owner or a working professional, YOU have a personal brand. And it plays an incredibly important role in increasing your visibility,...read more
If you’ve recently updated your LinkedIn profile based on the two most important questions we advise our clients for transforming their LinkedIn results, then you are ready to be more active on LinkedIn! Here are the 4 steps you need to follow to conduct...read more
If you see a job that you’re interested in as you search for jobs on LinkedIn, you can easily apply for it on LinkedIn. And while the actual application process can be quite seamless with the Easy Apply button, which I explain in today’s article, the hard...read more
While I’m a glass is half full kind of person, I was recently reviewing our LinkedIn Company Page analytics and noticed my article on the 3 Worst Things You Can Do on LinkedIn, got so much interest. Some readers like to know what to avoid when they are on...read more
Job search on LinkedIn will serve you well in a number of ways beyond just applying for advertised positions. It is also a key research step, giving you a sense of the types of roles available in your industry, the key selection criteria and the recruiters who are...read more
When I speak to some LinkedIn members about their LinkedIn user experience, they admit they feel tentative about using LinkedIn. This could be because they don’t want LinkedIn to send them lots of emails, they don’t want new connections to send them...read more
An increasing number of our clients are asking us how to leverage their attendance at or involvement with conferences and trade shows, so today’s article provides 12 tips for what you can do on LinkedIn, via your LinkedIn Profile and LinkedIn Company Page. If...read more
If you’ve heard me speak about LinkedIn you’ll know I talk about the idea of Linkedinitis. This is where you know you need to be on LinkedIn but you are not sure what to do when you are there. Today’s article will help you finally unlock LinkedIn for...read more
To optimise your LinkedIn profile simply means filling in all of the main details about yourself and your experience on your LinkedIn Profile. There are 3 reasons why you should optimise your profile. The 1st reason is to increase how well you come up in search on...read more
Today’s article will help those of you who are reluctant about having an online presence. Let me start with, I get it. As an inherently private person, the process of embracing and leveraging my online presence has been an uncomfortable journey. Marina, Think...read more
Would you like to take better control of the skills you have listed on your Linked profile? Today’s article will show you how and answer some of the common questions I am asked about this, sometimes contentious, LinkedIn feature. LinkedIn provides the option for...read more
Once you’ve updated your LinkedIn Profile, it’s time to be more active on LinkedIn. And this is where I see a lot of professionals get stuck. They are not sure where to begin and may also be too busy to dedicate headspace to researching detailed tutorials...read more
Today’s article is designed to help you understand the role of LinkedIn as a professional networking platform that can serve your goals better if you know how to use it more effectively. I’ll also provide you with what may be relatable context on why some...read more
When my team and I conduct LinkedIn Profile Audits, one of the first steps we do is review your contact details. Depending on your public profile settings, it is your connections who can see most of your contact details, which can include your primary email, office...read more
The older I get the faster the years seem to pass. And so when new clients or colleagues apologise to me when they finally decide to engage my services, I smile. Because I understand how busy life is and that LinkedIn is on your important, and not urgent, to do list....read more
At it’s heart, LinkedIn is a rich database that is used by recruiters to find candidates and by sales people to find clients. It’s a professional networking platform where you can stay connected to colleagues, past and present. Linkedin’s also become...read more
If you’ve heard me speak on the topic of LinkedIn, then you’ll have had a chuckle to yourself when you’ve heard me explain ‘LinkedInitis’. It’s a term I affectionately use to describe a condition where people know they should spend...read more
I trust that you’ll find Think Bespoke to be a useful resource for you in your LinkedIn and professional journey.
Please feel free to join in on the conversations happening around the site in our comments section and drop me a note any time on our social media pages – I’m particularly active on LinkedIn and Instagram and look forward to connecting.
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