Knowledge Base
How to Network for Job Search and Access the Hidden Job Market
In this article we explore how to network for job search and access the hidden job market when you are at a senior executive or C-suite level with executive experience looking for project, permanent or board positions.
How to Use LinkedIn Company Page Analytics
In this article you’ll learn how to use LinkedIn company page analytics for content, followers, visitors, competitors, employee advocacy and employer branding. LinkedIn company page admins get an overview of your page’s performance through the number of unique...
How to Develop a LinkedIn Profile Strategy
In this article I explore how to develop a LinkedIn Profile Strategy for leaders of organisations and subject matter experts.
SEO Settings for LinkedIn Articles & Newsletters
In this episode, I explore the SEO settings for LinkedIn Articles & Newsletters and answer a question about how to use the LinkedIn Profile Video feature.
How to Be More Active on LinkedIn
In this article I explore how to be more active on LinkedIn, as a way for you to get more comfortable with and leverage the benefits of the world's largest professional networking platform. If you don’t have a plan for LinkedIn, but you feel like everyone around you...
5 Steps to Build Your Personal Brand
In this article you will learn 5 steps to build your personal brand online so you can make it easier for people to understand what you’re good at and who they can send your way (e.g. client referrals) and suitable roles or board positions they can recommend you for.
How to Signal Interest in Working for a Company on LinkedIn
In this article we explore how to signal interest in working for a company on LinkedIn.
9 Useful Tools to Help you Reflect
In this article I explore 9 useful tools to help you reflect. My hope is that they provide thought starters for how you can very easily include more reflection in both your every day and formal planning.
Six Things You Need to Know About LinkedIn Company Pages
This article explores six things you need to know about LinkedIn company pages if you are responsible for managing LinkedIn and want to maximise some of the free features.
How to Navigate Impactful Thought Leadership on LinkedIn
In this article we explore impactful thought leadership on LinkedIn thanks to research from LinkedIn and Edelman's B2B study. Research from LinkedIn and Edelman's 2022 B2B Thought Leadership Impact Study* found that Thought leadership is one of the most effective...
