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How the LinkedIn Algorithm Supports a Stronger Organisational Presence

How the LinkedIn Algorithm Supports a Stronger Organisational Presence

by Karen Hollenbach | LinkedIn How-To and Updates, LinkedIn for Organisations

For HR, marketing and communications teams, the LinkedIn algorithm can sometimes feel like the centre of every content conversation. What format performs best? Should we post at a particular time? Are links being penalised? Why did one post travel further than...
When LinkedIn Polls Are Worth Using, and When They Are Not

When LinkedIn Polls Are Worth Using, and When They Are Not

by Karen Hollenbach | LinkedIn How-To and Updates, LinkedIn for Organisations

LinkedIn polls are easy to create. That does not always mean they are useful. For organisations, a poll can be a light-touch way to listen to an audience, test interest in a topic or begin a relevant professional conversation. For executive leaders and subject-matter...
The Best Times to Post on LinkedIn

The Best Times to Post on LinkedIn

by Karen Hollenbach | LinkedIn How-To and Updates, LinkedIn for Organisations

With more professionals, leaders and organisations using LinkedIn to share ideas, build visibility and strengthen relationships, one question comes up often: When is the best time to post on LinkedIn? The honest answer is that there is no single perfect time. Research...
Board Bound: Crafting a LinkedIn Profile for Board Success

Board Bound: Crafting a LinkedIn Profile for Board Success

by Karen Hollenbach | Career Change and Job Search, LinkedIn for Leaders, LinkedIn How-To and Updates

For professionals considering a board career, LinkedIn can play an important role in helping others understand the experience, perspective and contribution you bring. A board-ready profile is not simply a summary of executive roles or a list of qualifications. It...
How to Develop a LinkedIn Profile Strategy

How to Develop a LinkedIn Profile Strategy

by Karen Hollenbach | LinkedIn How-To and Updates, LinkedIn for Leaders

Many professionals arrive at LinkedIn with a quiet sense of unease. They know executive visibility matters. They want to develop some sort of LinkedIn strategy. They have seen colleagues build trust, strengthen their professional reputation and become more visible in...
The Elevate Map: Discover, Refine, Connect and Amplify

The Elevate Map: Discover, Refine, Connect and Amplify

by Karen Hollenbach | LinkedIn How-To and Updates

The Elevate Map: Discover, Refine, Connect and Amplify The Elevate Map is Think Bespoke’s framework for helping individuals, leaders and organisations use LinkedIn in a more thoughtful and strategic way. It moves through four stages: Discover, Refine, Connect and...
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Think Bespoke
Think Bespoke helps leaders, teams and organisations across Australia strengthen their LinkedIn presence through executive visibility programs, LinkedIn training, mentoring, profile writing and content strategy support. Led by Melbourne-based LinkedIn Consultant, Trainer and Profile Writer Karen Hollenbach, Think Bespoke works with clients in Melbourne and nationally, online and in person.

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