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When LinkedIn Polls Are Worth Using, and When They Are Not

When LinkedIn Polls Are Worth Using, and When They Are Not

by Karen Hollenbach | LinkedIn How-To and Updates, LinkedIn for Organisations

LinkedIn polls are easy to create. That does not always mean they are useful. For organisations, a poll can be a light-touch way to listen to an audience, test interest in a topic or begin a relevant professional conversation. For executive leaders and subject-matter...
Building Executive LinkedIn Engagement

Building Executive LinkedIn Engagement

by Karen Hollenbach | Client Stories, LinkedIn for Organisations

Building Executive LinkedIn Engagement This case study explores how Think Bespoke helped a large B2B organisation begin building executive LinkedIn engagement across a complex, multi-region business. The work began with a practical question about promoting an upcoming...
Strengthening a High-Performing LinkedIn Page with Smarter Systems

Strengthening a High-Performing LinkedIn Page with Smarter Systems

by Karen Hollenbach | Client Stories, LinkedIn for Organisations

Strengthening a High-Performing LinkedIn Page with Smarter Systems A member-based industry association came to Think Bespoke for a LinkedIn health check with its CEO and two team members responsible for the company page. The page was already performing well, with...
The Page and the Person: why your organisation needs both on LinkedIn

The Page and the Person: why your organisation needs both on LinkedIn

by Karen Hollenbach | LinkedIn for Organisations, LinkedIn for Leaders

A LinkedIn Company Page and the profiles of your leaders should not compete with each other. They do different work. Your Company Page gives people a credible place to understand your organisation: what you do, who you serve, the work you are known for and the people...
10 Things You Need to Know about LinkedIn Company Pages

10 Things You Need to Know about LinkedIn Company Pages

by Karen Hollenbach | LinkedIn for Organisations, LinkedIn How-To and Updates

A LinkedIn Company Page is often one of the first places people go to understand whether your organisation is credible, active and relevant. If you are responsible for your organisation’s LinkedIn presence, whether you work in marketing, communications, HR,...
How a Professional Services Firm Built a LinkedIn Content Strategy

How a Professional Services Firm Built a LinkedIn Content Strategy

by Karen Hollenbach | Client Stories, LinkedIn for Organisations

How a Professional Services Firm Built a LinkedIn Content Strategy A growing Melbourne professional services firm came to Think Bespoke with strong expertise, a clear service offering and a steady flow of ideas. The firm was not starting from scratch. It already had a...
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Think Bespoke
Think Bespoke helps leaders, teams and organisations across Australia strengthen their LinkedIn presence through executive visibility programs, LinkedIn training, mentoring, profile writing and content strategy support. Led by Melbourne-based LinkedIn Consultant, Trainer and Profile Writer Karen Hollenbach, Think Bespoke works with clients in Melbourne and nationally, online and in person.

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