LinkedIn

how to update your career interests on linkedin

How to Update Your Career Interests on LinkedIn

An increasing number of people I meet got their last job from being approached on LinkedIn. At the time of writing this blog post there were 84,400+ jobs listed on LinkedIn in Australia, 18,400+ jobs listed in Melbourne, 29,000+ in Sydney and 9,900+ in Brisbane. For those using LinkedIn to help secure a new role, […]

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Podcast Interview: LinkedIn and the Power of Professional Storytelling

Following a presentation I did at the Australian Professional Video Producer Awards Conference in Melbourne, I was asked by Ben Amos, Engage Video Marketing, if I’d like to talk more about my unique approach to navigating LinkedIn using the power of storytelling on his podcast, Engage with Story. This is Ben’s weekly podcast exploring how […]

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how to leverage the linkedin video feature

How to Leverage the LinkedIn Video Feature

With the LinkedIn video feature popping up on the mobile App of many Australian professionals over the last month I’ve been asked my thoughts on how to leverage this exciting new feature. How you use any feature on LinkedIn will depend on two key questions: What do you want to be known for? and Who are […]

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Get Started Today with LinkedIn for Your Business

The diagram below shows the LinkedIn journey, which is an online seminar series and concept I’ve designed based on hundreds of conversations with professionals around Australia who are trying to get their head around LinkedIn and better understand how to leverage it for their business. As a LinkedIn specialist trainer and independent LinkedIn consultant, I spend […]

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linkedin profile update

How to Measure Your Social Selling Index on LinkedIn

LinkedIn’s Social Selling Index (SSI) is updated daily and measures how effective you are on LinkedIn across 4 key measures: Establishing your professional brand Finding the right people Engaging with insights Building relationships on LinkedIn Curious by nature, I clicked on the Get Your Score Free button and discovered these results about myself.   My SSI ranks […]

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how to publish a linkedin article

How To Publish a LinkedIn Article

If you are thinking about using LinkedIn and the LinkedIn article feature, the good news is that LinkedIn now invites all members to join the conversation and share their own perspectives via long-form posts. Publishing long form posts on LinkedIn was once the domain of only LinkedIn Influencers, who are selected by invitation only and comprise a […]

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gamification of linkedin

How to Leverage the Gamification of LinkedIn

When I train LinkedIn, you’ll often hear me talk about the concept of LinkedIn ‘rewarding good behaviour’. At the heart of the world’s largest professional networking platform (that’s increasingly trying to also be a great source of business and industry news) we have a very sophisticated database. Microsoft recognised the value of this database, purchasing your […]

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