How to maximise linkedin

How to Maximise LinkedIn for Your Career or Business

At it’s heart, LinkedIn is a rich database that is used by recruiters to find candidates and by sales people to find clients. It’s a professional networking platform where you can stay connected to colleagues, past and present. Linkedin’s also become a source of industry news for many, with Jeff Weiner, LinkedIn’s CEO, believing we […]

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linkedin profile update

How to Measure Your LinkedIn Social Selling Index

LinkedIn’s Social Selling Index (SSI) is updated daily and measures how effective you are on LinkedIn across 4 key measures: Establishing your professional brand Finding the right people Engaging with insights Building relationships on LinkedIn Curious by nature, I clicked on the Get Your Score Free button and discovered these results about myself. My SSI ranks […]

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how to publish a LinkedIn article

How To Publish a LinkedIn Article

Updated April 2019 If you are thinking about using LinkedIn and the LinkedIn article feature, the good news is that LinkedIn now invites all members to join the conversation and share their own perspectives via long-form posts. Publishing long form posts on LinkedIn was once the domain of only LinkedIn Influencers, who are selected by invitation […]

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how to build a personal brand online

5 Steps to Build Your Personal Brand Online

How’s your personal branding looking these days? In my role I’m often having conversations with business communities around Australia (face to face and virtually via webinars) about the role LinkedIn plays in building your professional online profile. Personal branding, and helping people understand why this is so important, is central to modern professional success and maximising your time on […]

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