A Think Bespoke client story about professional positioning, thoughtful visibility and knowing where to focus your attention. Not everyone who books a LinkedIn Health Check needs to overhaul their profile. Sometimes the person sitting opposite me has already developed...
When we manage a client’s LinkedIn presence, the work involves much more than preparing posts and keeping a publishing schedule on track. It involves understanding the business, paying attention to what is changing and making decisions about where LinkedIn can...
For experienced leaders, executive job search can stretch over months and include recruiter conversations, promising introductions, interviews, final-stage processes and roles that seem genuinely possible. And still, the right opportunity may not land. This can be...
Every so often, a client conversation reminds me that the hardest part of career positioning is not always finding the experience. Sometimes it is working out what to leave in, what to leave out and what needs to be brought forward for the opportunity in front of you....
Case Study: How a National Member Organisation Clarified Its LinkedIn Content Strategy and Internal Capability A national member-based professional organisation wanted a more strategic and sustainable approach to LinkedIn. The organisation had a strong purpose, a full...
Building Executive LinkedIn Capability in a Regulated Not-for-Profit Case Study: Building Executive LinkedIn Capability in a Regulated Not-for-Profit For organisations operating in regulated, community-facing environments, LinkedIn can feel less like an opportunity...